Staying on top of beauty trends is equal parts fun and exhausting. Thankfully, there are beauty blogs out there that keep us on the cutting edge! In an effort to help you find your blog soulmate(s), we’ve put together a list of our must-follows.

Martinis and Mascara

We love Katie’s honest and comic approach. The real-girl beauty advice (like what to expect with eyelash extensions) and DIY projects make this blog an instant favourite of ours! Bonus, she frequently features cosmetics and cocktail pairings. That’s a combo we can definitely get behind!


Beauty Editor

A former beauty editor for Elle Canada, Michelle’s blog is endlessly resourceful. Her curated picks of beauty products are must-haves. We love that she provides Q&A sessions which offer real solutions to awkward beauty issues. Plus, she shows us how to make runway looks work for real life!


Cult of Pretty

We guarantee you will love reading through this blog, enjoying all of the gorgeous images and finding new inspiration. We love that she features both cult favourites as well as lesser-known (but just as amazing) beauty products.


Beauty Geeks

Beauty Geeks is the authority on achieving the perfect smoky eye. This instantly lends them big time credibility, and keeps us looking forward to their playful product reviews.


I Covet Thee

Alix’s easy-to-navigate blog is filled with great product reviews and how-to videos. We love that she includes the Repurchase Roster, a list of products that are good enough to buy more than once.